Lotte will launch Tabisuru Pie no Mi
Designed as a small taste of overseas travel in a single box, the snack focuses on pie rather than chocolate. It will be sold nationwide, with an open price and an estimated retail price of about ¥260 (tax included).
Each pack contains 73g. The product combines a crisp pastry layer made with fermented butter and cinnamon with sweet-and-tart apple filling. Lotte has increased the top crisp layer to 1.3 times the usual amount and the center filling to 1.1 times the standard amount.
About Tabisuru Pie no Mi
Tabisuru Pie no Mi is a new Lotte series that explores well-known pie treats from different countries. For the American Apple Pie flavor, the pastry is designed to deliver a crisp first bite followed by a lighter, flaky texture, while the apple filling adds a fruity finish without using cocoa in the center.
Highlights
- Tabisuru Pie no Mi
launches nationwide on November 3, 2026. - The 73g box has an estimated retail price of about ¥260 (tax included), although the final selling price is open.
- The top crisp layer is increased to 1.3 times the usual amount for a more noticeable crunchy texture.
- The apple filling is increased to 1.1 times the standard amount for a fuller sweet-and-tart flavor.
- Fermented butter and cinnamon give the pastry an aroma inspired by freshly baked American apple pie.
Product & Availability
| Item | Details |
|---|---|
| Name | Tabisuru Pie no Mi <American Apple Pie> |
| Menu / items | 73g snack box featuring fermented butter and cinnamon pastry, a 1.3-times top crisp layer, and 1.1-times apple filling |
| Release date | November 3, 2026 (Tue, public holiday) |
| Location | Nationwide in Japan |
| Stores | Nationwide retail availability in Japan |
| Price | Open price; estimated retail price about ¥260 (tax included) |
| Official website | Official website |
Before you buy
- When can I buy Tabisuru Pie no Mi <American Apple Pie>?
- It goes on sale nationwide in Japan on November 3, 2026.
- How much is Tabisuru Pie no Mi <American Apple Pie>?
- The product has an open price, with an estimated retail price of about ¥260 (tax included).
The new flavor is positioned as a more indulgent take on the familiar Pie no Mi format. Rather than pairing the pastry with its usual chocolate center, Lotte uses apple filling to bring the flavor closer to a classic American apple pie.
The increased top layer is intended to make the opening crunch more pronounced. As the snack is chewed, the butter and cinnamon pastry gives way to the apple filling, creating a layered contrast between crisp pastry, flaky texture, and fruit sweetness.
With its compact 73g format and estimated price of ¥260 (tax included), the product is designed for a small personal treat or an easy snack. The American diner-inspired package completes the travel theme while keeping the product convenient to enjoy at home or on the go.
