Burger King’s popular event, the ‘One Pounder Challenge 2026,’ is back with its second edition, featuring the ‘Smokehouse The One Pounder’ burger. This event will take place from June 19 to June 25, 2026, across 80 locations in Japan, including Tokushima for the first time.
About the Event

This event is a must-visit for those traveling to Japan, especially for fans of large, smoky burgers. The challenge offers an all-you-can-eat experience of the massive ‘Smokehouse The One Pounder’ burger, which features four flame-grilled beef patties and a special smoky bacon sauce. It’s a unique opportunity to experience a culinary event that combines the thrill of a food challenge with the rich flavors of Burger King’s new creation.

The ‘One Pounder Challenge 2026’ invites burger lovers to indulge in the ‘Smokehouse The One Pounder,’ a burger that includes four 100% beef patties, four slices of cheddar cheese, and crispy bacon, all topped with a special smoky bacon sauce. The burger weighs 545 grams and packs 1,615 calories. Participants can enjoy unlimited servings of this burger, along with French fries and a drink, within a 45-minute time limit.


Highlights
- The event is held at 80 Burger King locations nationwide, including Tokushima for the first time.
- The ‘Smokehouse The One Pounder’ features four beef patties and a special smoky bacon sauce.
- Participants receive exclusive merchandise, including a limited edition T-shirt and towel.
- Tickets are sold online only and tend to sell out quickly.
- Participants must finish each portion before ordering more.
Menu / Event Details
| Item | Details |
|---|---|
| Name | One Pounder Challenge 2026 |
| Location | Burger King locations across Japan, including Tokushima |
| Address | Tokushima Kawauchi-cho, Tokushima |
| Period | June 19, 2026 (Fri) – June 25, 2026 (Thu) |
| Price | ¥4,900 (tax included); Single burger ¥2,490; Set ¥2,790 |