Krispy Kreme has launched the new Milky White Shimaenaga donut in Hokkaido, with sales beginning October 7, 2026. The seasonal creation features the region’s small white bird peeking out from a snowy-looking donut.
The donut will be available at five Krispy Kreme stores in Sapporo, Chitose, and Kitahiroshima until around late April 2027, while supplies last. Check the sales period and the ¥388 price before visiting; the dine-in price is ¥396.
Look for the Milky White Shimaenaga at the sitatte sapporo, Sapporo Pole Town, Sapporo Le Trois, Chitose Outlet Mall Rera, and Mitsui Outlet Park Sapporo Kitahiroshima stores. No additional side items or drinks are listed for this release.
About the Milky White Shimaenaga
The new donut is part of Krispy Kreme Premium Hokkaido, a series inspired by Hokkaido ingredients, local specialties, and regional culture. Its soft donut is coated with milky white chocolate, then finished with white crunch pieces and silver dragées to create a sparkling snow scene.
A Hokkaido milk cream Shimaenaga appears to peek out from the center. Hokkaido sweet beans form the wings, while dark chocolate and chocolate chips create the eyes and beak. The result combines a gentle milky flavor with a character-like design made for the winter season.
Highlights
- Milky White Shimaenaga donut: ¥388 (tax included)
- Dine-in price: ¥396 (tax included)
- White chocolate coating, white crunch, and silver dragées suggest a snowy Hokkaido landscape
- Hokkaido milk cream creates the rounded Shimaenaga figure
- Available at five stores across Sapporo, Chitose, and Kitahiroshima
- Sales continue until around late April 2027, while supplies last
Menu & Store Details
| Item | Details |
|---|---|
| Name | Krispy Kreme Premium Hokkaido Milky White Shimaenaga |
| Menu / items | Milky White Shimaenaga donut |
| Release date | October 7, 2026 |
| Period | October 7, 2026 – around late April 2027, while supplies last |
| Location | Five Krispy Kreme stores in Hokkaido: Sapporo, Chitose, and Kitahiroshima |
| Stores | sitatte sapporo; Sapporo Pole Town; Sapporo Le Trois; Chitose Outlet Mall Rera; Mitsui Outlet Park Sapporo Kitahiroshima |
| Address | sitatte sapporo, B1F, Sapporo, Hokkaido Sapporo Pole Town, Sapporo, Hokkaido Le Trois 1F, Sapporo, Hokkaido Chitose Outlet Mall Rera, Chitose, Hokkaido Mitsui Outlet Park Sapporo Kitahiroshima 1F, Kitahiroshima, Hokkaido |
| Price | Milky White Shimaenaga donut: ¥388 (tax included); dine-in: ¥396 (tax included) |
| Official website | Krispy Kreme Japan |
Before you buy
- When can I buy the Milky White Shimaenaga donut?
- Sales begin October 7, 2026, and are scheduled to continue until around late April 2027. The product may sell out earlier.
- How much is the Milky White Shimaenaga donut?
- The takeaway price is ¥388 (tax included), while the dine-in price is ¥396 (tax included).
- Where can I get the Milky White Shimaenaga donut?
- It is available at five Krispy Kreme stores in Hokkaido: sitatte sapporo, Sapporo Pole Town, Sapporo Le Trois, Chitose Outlet Mall Rera, and Mitsui Outlet Park Sapporo Kitahiroshima.
