The popular Hello Kitty Classic design is back in the 2027 Hobonichi Techo collection by Hobonichi Co., Ltd. Fans can enjoy a special collaboration featuring playful Hello Kitty illustrations on planners and stationery items.
For those planning their stationery shopping in Japan, Hobonichi is a well-known brand with products available online and at several stores including TOBICHI in Tokyo and Kyoto, national Loft stores, Amazon, Rakuten, and the new Hobonichi Techo Store opening at Tokyo Station on September 16.
The 2027 lineup includes original size (A6) and Cousin size (A5) planner covers featuring Hello Kitty interacting with the planners, the weekly planner “weeks” with exclusive Hello Kitty poses woven into the fabric, and clear covers designed to protect the planners. Additional stationery items include the stappo stand-up pouch, comodo flat pen case, clear file sets, rulers, stickers, sticky notes, and Pochitto6 accessories, all adorned with Hello Kitty motifs.
About the Hobonichi x Hello Kitty Collection
This collaboration highlights the classic Hello Kitty design from the 1970s, featuring unique and charming poses exclusive to the Hobonichi planners. The weekly planner “weeks” showcases Hello Kitty in neat poses woven with a silky texture, adding a tactile and visual delight. The collection offers 17 items in total, blending functionality with the beloved character’s charm for everyday use.
Highlights
- Features classic Hello Kitty artwork from the 1970s with playful poses exclusive to Hobonichi planners.
- Includes planner covers in original (A6) and cousin (A5) sizes, weekly planner “weeks,” and clear protective covers.
- Additional stationery such as pen cases, clear files, rulers, stickers, and sticky notes complete the collection.
- Available at Hobonichi online store, TOBICHI stores in Tokyo and Kyoto, Loft nationwide, Amazon, Rakuten, and the new Tokyo Station Hobonichi store.
- Release date: September 1, 2026, at 11:00 AM.
Product & Availability
| Item | Details |
|---|---|
| Name | Hobonichi Techo 2027 Hello Kitty Classic Collection |
| Menu / items | Original size (A6) planner cover “HELLO KITTY/Friendly with Planner”, Cousin size (A5) planner cover “HELLO KITTY/Friendly with Planner”, weekly planner “weeks” “HELLO KITTY/Friendly with Friends”, clear covers for original, cousin and weeks sizes, stappo pouch, comodo flat pen case, clear file sets, rulers, stickers, sticky notes, Pochitto6 |
| Period | From September 1, 2026, 11:00 AM |
| Location | Japan |
| Stores | Hobonichi Online Store, TOBICHI (Tokyo and Kyoto), Loft nationwide, Amazon, Rakuten, Hobonichi Techo Store Tokyo Station |
| Price | Varies by item (planner covers, weeks planner, stationery items) |
| Official website | https://www.1101.com/store/techo/ja/magazine/contents/y27_hellokitty/ |
Before you buy
- When can I buy the Hobonichi Techo 2027 Hello Kitty Collection?
- The collection goes on sale from September 1, 2026, at 11:00 AM.
