¥1,861 Deal: Matsuya PREMIUM Launches Kobe Beef Kimカル重 in Ginza September 25

Japanese Food
¥1,861 Deal: Matsuya PREMIUM Launches Kobe Beef Kimカル重 in Ginza September 25 Japanese Food

Matsuya PREMIUM in Ginza, Tokyo, is offering its Kobe Beef Kimcal Bowl for ¥1,861 (tax included). The rice bowl goes on sale at 11 a.m. on September 25, 2026, bringing grilled Kobe beef, a sweet house sauce, and Matsuya’s house-made kimchi together in one premium dish.

The menu is available at the Matsuya PREMIUM Ginza store from September 25 onward. It combines tender beef grilled on a hot plate with the restaurant’s distinctive spicy kimchi, making it a convenient stop for a substantial Japanese-style meal in the Ginza area.

The Kobe Beef Kimcal Bowl costs ¥1,861 (tax included) and is served with white rice, Kobe beef coated in Matsuya’s sweet sauce, and house-made kimchi. The optional Maximum Koi Tama egg is also available as a topping, although its price is not specified in the release. Shareholder benefit vouchers cannot be used for this menu.

About the Kobe Beef Kimcal Bowl

Kobe Beef Kimukaru Ju — ¥1,861 (tax included). Please take this opportunity to enjoy this luxurious treat. Available from September 25, 2026, at 11:00 AM at Matsuya PREMIUM Ginza store.
Kobe Beef Kimukaru Ju — ¥1,861 (tax included). Please take this opportunity to enjoy this luxurious treat. Available from September 25, 2026, at 11:00 AM at Matsuya PREMIUM Ginza store.

The dish focuses on contrast: the rich, gently sweet flavor of Kobe beef is balanced by the deeper heat of the kimchi placed at the center of the bowl. The beef is grilled until fragrant on a hot plate before being coated generously with Matsuya’s house-made sweet sauce, while the egg topping can add a creamy finish to the combination.

Highlights

  • Kobe Beef Kimcal Bowl: ¥1,861 (tax included).
  • Tender Kobe beef is grilled on a hot plate and finished with Matsuya’s sweet house sauce.
  • House-made kimchi adds a spicy, savory contrast to the beef and rice.
  • The optional Maximum Koi Tama egg is available as a recommended topping.
  • Available at Matsuya PREMIUM Ginza from 11 a.m. on September 25, 2026.
  • Shareholder benefit vouchers cannot be used for this menu.

Menu and Availability Details

ItemDetails
NameKobe Beef Kimcal Bowl
Menu / itemsKobe Beef Kimcal Bowl; optional Maximum Koi Tama egg topping
Release dateSeptember 25, 2026, at 11 a.m.
PeriodFrom September 25, 2026, at 11 a.m. onward
LocationGinza, Tokyo
StoresMatsuya PREMIUM Ginza
PriceKobe Beef Kimcal Bowl: ¥1,861 (tax included); Maximum Koi Tama egg topping: price not specified in the release
Official websiteOfficial website

Before you buy

When can I buy the Kobe Beef Kimcal Bowl?
It is available from 11 a.m. on September 25, 2026, onward.
Where can I get the Kobe Beef Kimcal Bowl?
The menu is available at Matsuya PREMIUM Ginza in Tokyo.
How much is the Kobe Beef Kimcal Bowl?
The price is ¥1,861 (tax included). Shareholder benefit vouchers cannot be used.
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