For the first time ever, the beloved character Rilakkuma is collaborating with an aquarium in Japan. From June 26 to September 23, 2026, visitors can enjoy a unique event at the Joetsu Aquarium Umigatari in Niigata Prefecture. This special event celebrates the aquarium’s 8th anniversary with a Rilakkuma twist, offering a delightful experience for fans and families alike.
This collaboration is a must-visit for those traveling to Japan during the summer months, especially if you are a fan of Rilakkuma or looking to explore Japanese pop culture in a new setting. The event offers a chance to experience the whimsical world of Rilakkuma alongside the fascinating marine life of the aquarium.
About the Event
The Joetsu Aquarium Umigatari has teamed up with San-X, the creators of Rilakkuma, to bring this exclusive event. Visitors can expect to see Rilakkuma-themed exhibits, participate in fun activities, and shop for limited-edition merchandise.
Highlights
- Interactive Rilakkuma-themed panels throughout the aquarium.
- Photo spots with character panels and plush toys.
- A stamp rally with exclusive prizes for participants.
- Special Rilakkuma merchandise available at the museum shop.
- Themed dining options featuring Rilakkuma-inspired dishes.
Menu / Event Details
| Item | Details |
|---|---|
| Name | Rilakkuma × Joetsu Aquarium Umigatari |
| Location | Joetsu Aquarium Umigatari |
| Address | 2-15-15 Gochi, Joetsu, Niigata Prefecture, 942-0081, Japan |
| Period | June 26, 2026 – September 23, 2026 |
| Price | General admission: Adults ¥2,000, High school students ¥1,200, Children ¥1,000, Seniors ¥1,700 |
Why Fans May Want to Visit
Rilakkuma fans will be thrilled to explore the aquarium decked out in their favorite character’s theme. The event features unique Rilakkuma decor and activities, such as a special stamp rally and photo opportunities with character panels. Additionally, exclusive Rilakkuma merchandise and themed dining options make this event a memorable experience for fans.