Two 20-item S&B Foods 2027 Red-and-White Lucky Bags go on preorder in Japan from November 2, 2026 at 11:00, through November 30 at 23:59, with each bag priced at ¥5,400 (tax included) and shipping covered. The Red “Mecha Useful Lucky Bag” and White “Found Something New!” offer 20 items apiece (worth about ¥6,500) and include a practical cotton market bag; preorder buyers also receive a ¥500 off coupon for future O-todoke purchases. Availability is limited to the brand’s official online stores.
Advance reservations run from November 2, 2026, at 11:00 a.m. through November 30 at 11:59 p.m., while supplies last. Regular reservations begin December 1 at 1:00 p.m. and end when the bags sell out.
About the 2027 S&B Foods Lucky Bags

The two bundles offer different ways to explore S&B Foods products. The Red version focuses on familiar staples and long-selling brands, while the White version highlights newer products and popular online-shop discoveries. Both bags also include a cotton market bag decorated with a sheep and spice-and-herb motifs.

Highlights
- Red “Mecha Useful Lucky Bag”: ¥5,400 (tax included), with 20 items valued at approximately ¥6,500.
- White “Found Something New! Lucky Bag”: ¥5,400 (tax included), with 20 items valued at approximately ¥6,500.
- Advance-preorder customers receive a ¥500 off coupon for a future O-todoke purchase.
- Every bag includes a practical cotton market bag suitable for carrying A4-size documents.
- An entry form is included for a drawing to win one of 27 S&B Foods staff-selected product sets worth ¥4,500.
Product & Availability
| Item | Details |
|---|---|
| Name | S&B Foods 2027 Red-and-White Lucky Bags |
| Menu / items | Red “Mecha Useful Lucky Bag”; White “Found Something New! Lucky Bag”; 20 items per bag; cotton market bag; preorder coupon |
| Period | Advance reservations: November 2, 2026, 11:00 a.m. – November 30, 2026, 11:59 p.m.; regular reservations from December 1, 2026, at 1:00 p.m., while supplies last |
| Release date | November 2, 2026, for advance reservations |
| Location | S&B Foods official online stores in Japan |
| Stores | S&B Foods O-todoke official online shop; S&B Foods official Rakuten store; S&B Foods official Yahoo! store |
| Price | Red Lucky Bag: ¥5,400 (tax included); White Lucky Bag: ¥5,400 (tax included); contents: approximately ¥6,500 per bag; preorder coupon: ¥500 off; lucky-draw product set: ¥4,500 value |
| Official website | O-todoke Lucky Bag page; Official Rakuten store; Official Yahoo! store |
Before you buy
- When can I buy the S&B Foods 2027 Lucky Bags?
- Advance reservations open November 2, 2026, at 11:00 a.m. and continue through November 30 at 11:59 p.m., unless the reservation quantity is reached earlier. Regular reservations begin December 1 at 1:00 p.m. and end when the bags sell out.
- How much are the S&B Foods Lucky Bags?
- Both the Red and White Lucky Bags cost ¥5,400 (tax included), with shipping covered by S&B Foods.
- Where can I order the Lucky Bags?
- Advance reservations are available through the S&B Foods O-todoke online shop. Regular reservations are also planned through the official Rakuten and Yahoo! stores.