Amazon has refreshed its Kindle series in Japan, introducing flatter front designs across the lineup along with thinner bodies and improved performance on selected models. Sales and shipping for the Kindle (16GB), Kindle (32GB), and Amazon Kids Kindle begin on October 1, 2026.
The updated range is available through Amazon Japan. Several models, including Kindle Paperwhite and Kindle Colorsoft editions, open for preorders on October 1, with shipping scheduled to begin on November 11. Accessories also go on preorder October 1 and are scheduled to ship in mid-November.
Prices start at ¥29,980 (tax included) for Kindle (16GB). The range also includes Kindle (32GB) at ¥33,980, Kindle Paperwhite at ¥39,980, Kindle Colorsoft at ¥51,980, Kindle Click at ¥5,180, and the page-turning-button cover at ¥11,980. Kids models are priced at ¥31,980 and ¥53,980.
About the refreshed Kindle series

The new devices remove the step between the display and bezel for a flat front, while moving the power button to the upper-right corner for easier one-handed use. All models retain glare-reducing, high-contrast displays and adjustable front lights. Adult models add colors including Ube Purple, Alpine Sky Blue, Sea Glass Green, and Fig.
Highlights
- Kindle (16GB) is the lightest model in the series and displays books about 30% faster than its predecessor, with up to six weeks of battery life.
- Kindle (32GB) is the first Kindle model in the lineup with 32GB of storage and uses an aluminum back.
- Kindle Paperwhite offers IPX8 water resistance and up to 12 weeks of battery life.
- Kindle Colorsoft has a seven-inch color display for compatible covers, illustrations, images, and comics, plus five highlight colors.
- Amazon Kids Kindle models include a protective cover and one year of Amazon Kids+, which provides access to more than 2,000 children’s books and learning comics.
- Kindle Click costs ¥5,180 (tax included), while the magnetic plant-based leather cover with page-turn buttons costs ¥11,980 (tax included).
Product & Availability
| Item | Details |
|---|---|
| Name | Refreshed Amazon Kindle series |
| Menu / items | Kindle (16GB); Kindle (32GB); Kindle Paperwhite; Kindle Paperwhite Signature Edition; Kindle Colorsoft; Kindle Colorsoft Signature Edition; Amazon Kids Kindle; Amazon Kids Kindle Colorsoft; Kindle Click; magnetic plant-based leather cover with page-turn buttons |
| Release date | October 1, 2026 for Kindle (16GB), Kindle (32GB), and Amazon Kids Kindle sales and shipping; October 1, 2026 for preorders of other listed models and accessories |
| Period | Sales and preorders begin October 1, 2026. Shipping for Kindle Paperwhite, Kindle Paperwhite Signature Edition, Kindle Colorsoft, Kindle Colorsoft Signature Edition, and Amazon Kids Kindle Colorsoft is scheduled for November 11, 2026. Accessory shipping is scheduled for mid-November 2026. |
| Location | Amazon Japan online store |
| Price | Kindle (16GB): ¥29,980 (tax included); Kindle (32GB): ¥33,980 (tax included); Kindle Paperwhite: ¥39,980 (tax included); Kindle Paperwhite Signature Edition: ¥44,980 (tax included); Kindle Colorsoft: ¥51,980 (tax included); Kindle Colorsoft Signature Edition: ¥56,980 (tax included); Kindle Click: ¥5,180 (tax included); magnetic plant-based leather cover with page-turn buttons: ¥11,980 (tax included); Amazon Kids Kindle: ¥31,980 (tax included); Amazon Kids Kindle Colorsoft: ¥53,980 (tax included) |
| Official website | Kindle (16GB) Kindle (32GB) Kindle Paperwhite Kindle Paperwhite Signature Edition Kindle Colorsoft Kindle Colorsoft Signature Edition Kindle Click Page-turning-button cover Amazon Kids Kindle Amazon Kids Kindle Colorsoft |
Before you buy
- When can I buy the refreshed Kindle series?
- Kindle (16GB), Kindle (32GB), and Amazon Kids Kindle go on sale and begin shipping on October 1, 2026. Other models begin with preorders on that date.
- How much is Kindle (16GB)?
- Kindle (16GB) costs ¥29,980 (tax included).
- When will Kindle Paperwhite and Kindle Colorsoft ship?
- Shipping is scheduled to begin on November 11, 2026. The release notes say dates may change.
- How much are the Kindle accessories?
- Kindle Click costs ¥5,180 (tax included), and the magnetic plant-based leather cover with page-turn buttons costs ¥11,980 (tax included).