Japanese kids’ fashion brand Narumiya Characters is partnering with Tokyo-based burger shop ZETTERIA for a special collaboration starting July 8. Customers who purchase the “ZETTERIA Burger Party Exciting Set” will receive one of six original acrylic keychains featuring popular Narumiya characters dressed in ZETTERIA uniforms.
This limited-time offer runs until early September and is available at 269 ZETTERIA locations across Tokyo and other areas. It’s a great chance for visitors to enjoy tasty burger sets while collecting exclusive character merchandise not sold anywhere else.
About the Collaboration
Narumiya Characters, known for beloved junior apparel brands like ANGEL BLUE, mezzo piano junior, pom ponette junior, and DAISY LOVERS, brings its charming characters to life in this unique collaboration with ZETTERIA. The special sets include four types of “Exciting Sets” featuring burgers, fries, and drinks, each paired with a randomly selected acrylic keychain showcasing original illustrations of characters such as Nakamura-kun, Berrie-chan, Mint-kun, and Rucky in ZETTERIA uniforms. Two designs feature summer-themed sun-kissed versions, adding to the collectible appeal.
Highlights
- Purchase any “Exciting Set” burger combo and get a random original acrylic keychain featuring Narumiya Characters.
- Four “Exciting Set” menus: Half Churro Set (¥490), Chicken Karaagetto Set (¥530), Hamburger Set (¥590), and Cheeseburger Set (¥630), all including fries and a small drink.
- Option to add the “Exciting Set” (fries and drink) to any burger for an additional ¥450.
- Available at 269 ZETTERIA stores from 10:30 AM until early September or while supplies last.
- Keychains measure about 65mm square and feature exclusive artwork only available through this campaign.
Menu & Event Details
| Item | Details |
|---|---|
| Name | ZETTERIA Burger Party Exciting Set with Narumiya Characters Collaboration |
| Menu / items | Exciting Half Churro Set, Exciting Chicken Karaagetto Set (3 pieces), Exciting Hamburger Set, Exciting Cheeseburger Set; plus option to add fries and drink to any burger for ¥450 |
| Location | ZETTERIA burger shops across Tokyo and other areas |
| Address | Shiba Park, Minato-ku, Tokyo (Headquarters of Narumiya International) |
| Period | July 8, 2026 – Early September 2026 |
| Release date | July 8, 2026 |
| Price | Half Churro Set ¥490; Chicken Karaagetto Set ¥530; Hamburger Set ¥590; Cheeseburger Set ¥630; Add fries and drink to any burger +¥450 (all tax included) |
