19 New Osechi 2027 Products From KINOKUNIYA Launch Online in Japan September 17

Japanese Food
19 New Osechi 2027 Products From KINOKUNIYA Launch Online in Japan September 17 Japanese Food

KINOKUNIYA is introducing 19 new Osechi 2027 products in Japan, with online reservations beginning at 10 a.m. on September 17, 2026. The lineup includes a new two-tier box made with carefully selected domestic ingredients, a meat-focused osechi, Kyoto-supervised selections, and online-store exclusives.

The online store offers both store pickup and delivery. Early discounts on selected products run until September 30 at 4 p.m., while reservations and pickup options continue through the year-end schedule. Because the products are limited, orders will close once the planned quantities are reached.

Key options include the KINOKUNIYA Japanese-Style Osechi Two-Tier Box for ¥37,800 (tax included), the KINOKUNIYA Meat Osechi One-Tier Box for ¥21,600, and the Kyoto Shimogamo Saryo-supervised three-tier boxes at ¥39,960 for four people or ¥21,600 for three.

About KINOKUNIYA Osechi 2027

1. Kinokuniya Japanese-style New Year's osechi two-tiered box for 2-3 people
1. Kinokuniya Japanese-style New Year’s osechi two-tiered box for 2-3 people

KINOKUNIYA Japanese-Style Osechi Two-Tier Box

This two-tier box serves two to three people and is limited to 150 sets. It costs ¥37,800 (tax included) and features domestic ingredients and traditional New Year dishes.

2. Kinokuniya Meat osechi single-tiered box
2. Kinokuniya Meat osechi single-tiered box

KINOKUNIYA Meat Osechi One-Tier Box

The meat-focused box costs ¥21,600 (tax included) and includes roast beef, lamb with herbs, duck roast, smoked chicken, and country-style pate. It is limited to 50 sets for two to three people.

8. Ginza Asami Japanese-style osechi two-tiered box
8. Ginza Asami Japanese-style osechi two-tiered box

Ginza Asami Japanese-Style Osechi Two-Tier Box

This Ginza Asami selection is one of the Japanese-style osechi products featured in the 2027 lineup. A price for this pictured product is not specified in the provided release details.

20. Kyoto Shimogamo Saryo supervised Japanese osechi three-tiered (4 servings)
20. Kyoto Shimogamo Saryo supervised Japanese osechi three-tiered (4 servings)

Kyoto Shimogamo Saryo-Supervised Three-Tier Osechi

Designed for four people, this Kyoto-supervised three-tier box costs ¥39,960 (tax included) and is limited to 50 sets.

21. Kyoto Shimogamo Saryo supervised Japanese osechi three servings (3 servings)
21. Kyoto Shimogamo Saryo supervised Japanese osechi three servings (3 servings)

Kyoto Shimogamo Saryo-Supervised Three-Person Osechi

This three-tier box serves three people, costs ¥21,600 (tax included), and is limited to 30 sets.

44. Niigata Kajimaya Japanese three-tiered limited set
44. Niigata Kajimaya Japanese three-tiered limited set

Niigata Kashimaya Japanese-Style Three-Tier Box

The online-store exclusive three-tier box serves four people and costs ¥91,800 (tax included). Only one set is available.

45. Niigata Kajimaya Japanese two-tiered limited set of 3
45. Niigata Kajimaya Japanese two-tiered limited set of 3

Niigata Kashimaya Japanese-Style Two-Tier Box

This online-store exclusive two-tier box serves three people and costs ¥54,000 (tax included). Only three sets are available.

Osechi is a traditional Japanese New Year meal served in layered boxes. KINOKUNIYA’s new range combines familiar celebratory dishes with Western-style charcuterie, Kyoto cuisine, and specialty products from Niigata. The domestic-ingredient two-tier box includes items such as rolled omelet, red-and-white fish cakes, sweet chestnuts, herring roe, black beans, grilled scallops, simmered octopus, and grilled eel rolls.

19 New Osechi 2027 Products From KINOKUNIYA Launch Online in Japan September 17

Highlights

  • The KINOKUNIYA Japanese-Style Osechi Two-Tier Box serves two to three people, is limited to 150 sets, and costs ¥37,800 (tax included).
  • The KINOKUNIYA Meat Osechi One-Tier Box serves two to three people, is limited to 50 sets, and costs ¥21,600 (tax included).
  • The KINOKUNIYA Western-Style Osechi One-Tier Box costs ¥19,440 (tax included) and includes roast beef, duck roast, smoked salmon, and seafood terrine.
  • Kyoto Shimogamo Saryo-supervised osechi is available in a four-person three-tier box for ¥39,960 (tax included) and a three-person three-tier box for ¥21,600 (tax included).
  • Niigata Kashimaya online-store exclusives include a one-set three-tier box priced at ¥91,800 and a three-set two-tier box priced at ¥54,000, both tax included.
  • Store reservations for selected products include a ¥500 shopping coupon when customers spend at least ¥3,000 (tax included), subject to the stated store and campaign conditions.

Menu & Event Details

ItemDetails
NameKINOKUNIYA Osechi 2027; 19 new products
Menu / itemsKINOKUNIYA Japanese-Style Osechi Two-Tier Box; KINOKUNIYA Meat Osechi One-Tier Box; KINOKUNIYA Western-Style Osechi One-Tier Box; Ginza Asami Japanese-Style Osechi Two-Tier Box; Kyoto Shimogamo Saryo-supervised Japanese-Style Osechi Three-Tier Box; Kyoto Shimogamo Saryo-supervised Japanese-Style Osechi Three-Person Box; Niigata Kashimaya Japanese-Style Three-Tier Box; Niigata Kashimaya Japanese-Style Two-Tier Box
Release dateSeptember 17, 2026, at 10 a.m. online
PeriodOnline advance reservations from September 17, 2026, at 10 a.m.; selected-product early discount until September 30, 2026, at 4 p.m.; store reservations October 1–December 10, 2026; selected online points promotion until December 10, 2026, at 11:59 p.m.; store pickup December 31, 2026, from 1:30–4 p.m.; home delivery December 31, 2026, from around 2–7 p.m.; store coupon offer through October 9, 2026
LocationKINOKUNIYA official online store; selected KINOKUNIYA stores in Tokyo, Kanagawa, Saitama, Chiba, and surrounding areas
StoresOnline store; store pickup at International Aoyama, Kunitachi, Todoroki, Kichijoji, and Kamakura stores. Store reservations are also available at Laska Hiratsuka, Atre Kichijoji, Nishi-Ogikubo Station, Atre Vie Mitaka, Shapo Ichikawa, SOCOLA Yoga, Hikarigaoka IMA, and Soka Varie for delivery reservations only.
PriceKINOKUNIYA Japanese-Style Osechi Two-Tier Box ¥37,800 (tax included); KINOKUNIYA Meat Osechi One-Tier Box ¥21,600 (tax included); KINOKUNIYA Western-Style Osechi One-Tier Box ¥19,440 (tax included); Kyoto Shimogamo Saryo-supervised Japanese-Style Osechi Three-Tier Box ¥39,960 (tax included); Kyoto Shimogamo Saryo-supervised Japanese-Style Osechi Three-Person Box ¥21,600 (tax included); Niigata Kashimaya Japanese-Style Three-Tier Box ¥91,800 (tax included); Niigata Kashimaya Japanese-Style Two-Tier Box ¥54,000 (tax included); online-store catalog discount ¥500; store reservation coupon ¥500 for purchases of ¥3,000 or more (tax included); delivery fee ¥1,300 (tax included) per osechi box
Official websiteKINOKUNIYA official website; Osechi online store

Before you buy

When can I buy KINOKUNIYA Osechi 2027?
Online reservations start at 10 a.m. on September 17, 2026. Store reservations run from October 1 through December 10, 2026.
How much is the KINOKUNIYA Japanese-Style Osechi Two-Tier Box?
The box costs ¥37,800 (tax included). The online store displays osechi prices ¥500 below the catalog price for applicable products.
Where can I receive my order?
Customers can choose store pickup at participating KINOKUNIYA stores or delivery. Delivery within the listed service area costs ¥1,300 (tax included) per osechi box.
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