Starbucks Coffee Japan has launched a special brand movie to celebrate the final chapter of its 30th anniversary in Japan, starting August 12, 2026. The movie captures memorable moments shared between customers and partners over the past three decades.
With the brand now operating around 2,100 stores nationwide and employing about 60,000 partners, this release reflects on Starbucks’ journey in Japan since its first store opened in Ginza in 1996. The movie is designed for fans and customers to enjoy alongside their favorite Starbucks beverages.
The special movie features hand-drawn illustrations based on real-life footage filmed in Starbucks stores, showcasing everyday interactions like morning coffee routines, special celebrations, and comforting moments. It was created by a top Japanese creative team, including director Shinya Nakajima and art director Hideto Yagi, with an original song by singer-songwriter Anri Kumaki.
About the 30th Anniversary Brand Movie
The movie highlights the unique connection between Starbucks customers and partners through more than 30 billion greetings exchanged over 30 years in Japan. It presents a warm and artistic portrayal of Starbucks moments, blending live-action footage with hand-painted drawings to evoke nostalgia and appreciation.
The creative team behind the project includes award-winning professionals from Japan’s advertising industry, ensuring the film is both visually compelling and emotionally resonant. The original music adds a heartfelt layer to the storytelling, inviting viewers to reflect on their personal Starbucks experiences.
Highlights
- Released on August 12, 2026, commemorating 30 years since Starbucks opened its first store in Ginza on August 2, 1996.
- Features hand-drawn animation over live-action footage filmed in actual Starbucks stores.
- Created by renowned director Shinya Nakajima and art director Hideto Yagi, with music by Anri Kumaki.
- Showcases everyday customer moments and the warm hospitality of Starbucks partners nationwide.
- Available to watch on YouTube via the official Starbucks channel.
Movie Details
| Item | Details |
|---|---|
| Name | Starbucks 30th Anniversary Brand Movie |
| Release date | August 12, 2026 |
| Location | Japan (nationwide Starbucks stores) |
| Price | Free to watch online |
| Official website | Watch on YouTube |
Before you buy
- When can I watch the Starbucks 30th Anniversary Brand Movie?
- The movie was released on August 12, 2026, and is available online for free viewing.
