The beloved collaboration between Fujiya’s Peko-chan and the charming character Sirotan returns to Tokyo Station with a special pop-up shop. “Peko-chan x Sirotan: Everyone’s Fluffy Sweets Party” will be open for a limited time at Tokyo Gift Palette from July 24 to August 6, 2026.
About the Collaboration Pop-Up Shop
This marks the third year of the popular collaboration celebrating Sirotan’s 27th anniversary. Visitors can enjoy a wide range of exclusive goods featuring original artwork of Peko-chan, Sirotan, and their friends enjoying a delightful sweets party. Alongside the merchandise, delicious confectionery inspired by Sirotan is also available.
The pop-up is located at Tokyo Gift Palette’s “Weeklypalette” area, just outside the Yaesu North Exit of JR Tokyo Station. It offers limited-edition items including adorable keychains, acrylic charms, cakes, and special Milky candy tins with magnets. Some products will also be available later at selected Fujiya confectionery stores nationwide.
Highlights
- Exclusive “Sirotan Potepote Mascot Keychain (Peko-chan Style)” priced at ¥2,000 (tax included), featuring Sirotan in overalls with a Peko-chan patterned pouch.
- Two types of “Peko-chan x Sirotan Acrylic Charms” for ¥660 each (tax included), showcasing original illustrations of the characters enjoying sweets and traveling in Tokyo.
- “Round Sirotan Cake” for ¥1,620 (tax included), a light sponge cake filled with custard and lemon sauce, decorated with white Milky cream to resemble Sirotan’s face.
- Magnet-topped Milky candy tins in two designs, each containing five candies, priced at ¥770 (tax included). The magnets reveal cute illustrations when removed.
- “Sirotan Milky Cream Donut (Snow Salt Milky)” for ¥286 (tax included), a fluffy donut filled with sweet and salty cream, wrapped like a candy with Sirotan-themed packaging.
- “Sirotan Milky Baumkuchen (3 pieces)” for ¥1,200 (tax included), a moist baumkuchen cake with a milky flavor, perfect as a gift with an original shopping bag included.
- Customers spending ¥3,000 or more at the pop-up receive a cute Peko-chan x Sirotan puffy sticker (two designs, given randomly) while supplies last.
- From September 1, 2026, additional Milky x Sirotan keychains in three colorful designs will be available at Fujiya confectionery stores nationwide.
This collaboration brings together fans of both characters with charming goods and tasty treats, making it a perfect stop for visitors at Tokyo Station during the summer.
Pop-Up Shop Details
| Item | Details |
|---|---|
| Name | Peko-chan x Sirotan “Everyone’s Fluffy Sweets Party” Pop-Up Shop |
| Menu / items | Sirotan Potepote Mascot Keychain (Peko-chan style) ¥2,000; Peko-chan x Sirotan Acrylic Charms (2 types) ¥660 each; Round Sirotan Cake ¥1,620; Magnet Milky Candy Tins (2 designs, 5 candies each) ¥770 each; Sirotan Milky Cream Donut (Snow Salt Milky) ¥286; Sirotan Milky Baumkuchen (3 pieces) ¥1,200; Peko-chan x Sirotan Puffy Stickers (free with purchase over ¥3,000) |
| Location | Tokyo Gift Palette “Weeklypalette”, Tokyo Station Yaesu North Exit area, Tokyo, Japan |
| Address | 1-9-1 Marunouchi, Chiyoda-ku, Tokyo Station Ichibangai, Tokyo |
| Period | July 24, 2026 – August 6, 2026 |
| Price | ¥286 – ¥2,000 (tax included) depending on item; free sticker with purchases over ¥3,000 |
