CRUSH, a cookie-and-cream specialty shop from DK, has opened in Shichirigahama, Kamakura, offering customizable cookie-and-cream ice cream from ¥580. Guests choose one of eight homemade cookies and have it crushed into a milk-based ice cream, with fruit, chocolate, and nuts available as additional accents.
The shop opened on September 16, 2026, just 30 seconds from Shichirigahama Station on the Enoden line. CRUSH is open from 10:00 a.m. to 5:00 p.m. and is closed on Mondays, although the regular closing day may change when Monday is a public holiday. Its terrace welcomes guests with dogs.
CRUSH is available in R size from ¥580 and L size from ¥720. The homemade cookie lineup includes cinnamon, caramel, cocoa, espresso, matcha, roasted green tea, brown sugar and soybean flour, and coconut raisin, the last of which is gluten-free. Coffee and Japanese tea are also available for guests who want a drink rather than ice cream.
About CRUSH
Cookie Mixed Into Milk Ice Cream
At CRUSH, the selected cookie is crushed into milk ice cream while the order is prepared. CRUSH starts at ¥580 for R and ¥720 for L.
Build Your Own Cookie Flavor
Instead of choosing a finished flavor, guests select the cookie that shapes their CRUSH. The customizable ice cream is priced from ¥580 for R and ¥720 for L.
WHO’S YOUR CRUSH?
The CRUSH name refers both to crushing cookies and to a person someone likes or finds interesting. The shop’s customizable ice cream starts at ¥580 for R.
A Playful CRUSH Cup Photo
Some guests use the CRUSH cup to hide a person’s face in photos, connecting the shop experience with the brand’s “Who’s your CRUSH?” message. A CRUSH costs from ¥580 for R or ¥720 for L.
CRUSH’s First Shop in Shichirigahama
The first CRUSH shop combines Japanese-inspired design details with ice cream prepared one cup at a time. The menu starts at ¥580 for R and ¥720 for L.
Eight Homemade Cookies
CRUSH offers eight homemade cookies developed to balance the flavor and texture of milk ice cream. Guests can order the resulting CRUSH from ¥580 for R or ¥720 for L.
Dog-Friendly Terrace
The terrace at CRUSH welcomes guests with dogs, making the shop a stop during a Shichirigahama walk. Cookie-and-cream ice cream starts at ¥580 for R.
Coffee and Japanese Tea
CRUSH also welcomes guests who want only a drink, including coffee or Japanese tea. Ice cream is available from ¥580 for R and ¥720 for L.
YOUR COOKIE = YOUR FLAVOR
CRUSH presents cookie-and-cream ice cream as a flavor-building experience, with the chosen cookie determining the result. Prices start at ¥580 for R and ¥720 for L.
CRUSH starts with a single milk ice cream base rather than a selection of finished flavors. The cookie determines the final taste and texture, while the shop’s staff combine it with the ice cream on the spot. The recipes were developed not only for the cookies to taste good on their own, but also for their aroma, crispness, and crumb to remain enjoyable when mixed into ice cream.
Highlights
- CRUSH R starts at ¥580, while CRUSH L starts at ¥720.
- Guests can choose from eight homemade cookies, including matcha, roasted green tea, and coconut raisin.
- Fruit choices include strawberry, blueberry, raspberry, mango, and peach, with chocolate and nuts also available as accents.
- The first CRUSH shop is 30 seconds on foot from Shichirigahama Station in Kamakura.
- The terrace is dog-friendly, and coffee and Japanese tea can be ordered separately from the ice cream.
Menu and Store Details
| Item | Details |
|---|---|
| Name | CRUSH |
| Menu / items | CRUSH cookie-and-cream ice cream; homemade cookies: cinnamon, caramel, cocoa, espresso, matcha, roasted green tea, brown sugar and soybean flour, and coconut raisin; fruit, chocolate, and nut accents; coffee; Japanese tea |
| Release date | September 16, 2026 |
| Period | Open from 10:00 a.m. to 5:00 p.m.; closed Mondays, with changes possible when Monday is a public holiday |
| Location | Shichirigahama, Kamakura, Kanagawa, Japan; 30 seconds from Shichirigahama Station on the Enoden line |
| Address | 1-2-4 Shichirigahama, Kamakura, Kanagawa, Japan |
| Price | CRUSH R: from ¥580 (tax included); CRUSH L: from ¥720 (tax included) |
| Official website | Official website; Instagram |
Before you buy
- When can I buy CRUSH cookie-and-cream ice cream?
- CRUSH is available during shop hours, from 10:00 a.m. to 5:00 p.m. The shop is closed on Mondays, with possible changes when Monday is a public holiday.
- How much is CRUSH?
- CRUSH R starts at ¥580 (tax included), and CRUSH L starts at ¥720 (tax included).
- Where can I get CRUSH?
- The shop is at 1-2-4 Shichirigahama in Kamakura, just 30 seconds from Shichirigahama Station on the Enoden line.