Hokkaido Railway Revitalization Council is hosting a free digital stamp rally featuring the popular anime character Rilakkuma from September 1 to November 30, 2026.
Participants can collect digital stamps by touching their smartphones to special devices called “Ekitag” installed at 30 railway stations throughout Hokkaido. This easy-to-use system encourages travelers to explore the region by train.
The rally includes unique Rilakkuma-themed stamps at each station, and participants who collect stamps can apply for original collaboration merchandise. The event covers stations such as Sapporo, Otaru, Hakodate, and New Chitose Airport.
About the Stamp Rally
This campaign combines the relaxing charm of the Rilakkuma anime, broadcast weekly on TBS, with Hokkaido’s extensive railway network. It invites people of all ages to enjoy traveling around Hokkaido by train while collecting digital stamps via the “Ekitag” app. The more stamps collected, the better the chances to win exclusive Rilakkuma x Hokkaido Railway goods through a lottery that requires answering a survey.
Highlights
- Free participation in the digital stamp rally using the “Ekitag” smartphone app.
- 30 participating stations across Hokkaido, each with a unique Rilakkuma stamp design.
- Collect stamps by tapping your smartphone on “Ekitag” devices at stations.
- Chance to win original Rilakkuma collaboration merchandise by submitting collected stamp counts and survey answers.
- Event period: September 1 to November 30, 2026.
Event Details
| Item | Details |
|---|---|
| Name | Rilakkuma x Hokkaido Railways Digital Stamp Rally |
| Period | September 1, 2026 – November 30, 2026 |
| Location | 30 railway stations across Hokkaido, including Sapporo, Otaru, Hakodate, New Chitose Airport, and more |
| Stores | Hokkaido Railway stations |
| Price | Free participation |
| Official website | https://www.hokkaido-rail-k.jp/2026/rilakkuma/ |
Before you buy
- When can I join the Rilakkuma digital stamp rally?
- The rally runs from September 1 to November 30, 2026.
