Base Food Co., Ltd. is excited to announce its participation as a Silver Partner in the “J.League All-Star DAZN Cup”. This collaboration will feature a range of exclusive J.League All-Star goods and special events, available in Tokyo for a limited time starting June 13, 2026.
Visitors to Japan during this period can enjoy a unique experience at the MUFG Stadium (National Stadium) in Tokyo. The event will showcase Base Food’s commitment to supporting healthy lifestyles and sports performance through their “BASE UP SPORTS PROJECT”. This initiative aligns with the vibrant sports culture in Japan and offers a chance to engage with local and international fans alike.
About the Event

The collaboration includes a special booth at the MUFG Stadium, where attendees can receive a set of popular Base Food products in a limited edition drawstring bag. Additionally, there will be a gacha-style lottery offering exclusive J.League All-Star collaboration goods. The event celebrates the “J.League All-Star DAZN Cup” and features various promotions and giveaways.









Highlights
- Free Base Food product sets with limited edition bags for the first 5,000 visitors.
- Gacha lottery with exclusive J.League All-Star goods for up to 1,300 participants.
- Special catering for J.League All-Star players and coaches using Base Food products.
- Participation in the JTB “All-Star Train Tour” with Base Bread offerings.
Event Details
| Item | Details |
|---|---|
| Name | J.League All-Star DAZN Cup Collaboration Goods |
| Menu / items | Base Food product sets, J.League All-Star collaboration goods |
| Location | MUFG Stadium (National Stadium), Tokyo |
| Address | 10-1 Kasumigaokamachi, Shinjuku-ku, Tokyo |
| Period | June 13, 2026 (Sat) – August 12, 2026 (Wed) |
| Price | Free giveaways; ¥1,000 off coupon for new Base Food members |