TOHO-ONE is offering a limited-edition Chiikawa strap to new and upgraded Premium Plan members in Japan, celebrating the release of the movie “Chiikawa: The Secret of Mermaid Island.” This special campaign began on July 17, 2026, and is limited to the first 99,000 qualifying members.
The Premium Plan is a popular membership for entertainment fans, with an annual fee of ¥3,000 (tax included). It includes benefits like monthly free small popcorn, digital badges for watched movies and plays, and access to exclusive ticket sales. The Chiikawa strap is a unique collectible item available only through this campaign.
About the TOHO-ONE Premium Plan Chiikawa Campaign
To celebrate the premiere of the “Chiikawa: The Secret of Mermaid Island” film on July 24, 2026, TOHO-ONE launched a campaign offering an original Chiikawa strap to members who newly join or upgrade to the Premium Plan. The first 99,000 members to sign up during the campaign period will receive this non-sale item.
Current Premium Plan members can also enter a lottery via a special website for a chance to win one of 1,000 straps.
Highlights
- Original Chiikawa strap designed for the movie, exclusive to the campaign
- Limited to 99,000 new or upgraded Premium Plan members on a first-come, first-served basis
- Existing Premium Plan members can enter a lottery for 1,000 straps
- Premium Plan annual fee: ¥3,000 (tax included)
- Benefits include monthly free small popcorn and digital entertainment badges
- Movie release date: July 24, 2026
Campaign Details and Membership Information
| Item | Details |
|---|---|
| Name | TOHO-ONE Premium Plan Chiikawa Strap Campaign |
| Menu / items | Original Chiikawa strap (non-sale item) |
| Location | Japan (TOHO-ONE membership service) |
| Period | July 17, 2026 – October 31, 2026 |
| Release date | July 17, 2026 |
| Price | Annual fee ¥3,000 (tax included) for Premium Plan membership |
