Sukiya in Japan is promoting a ¥850 deal on its new Beef Curry. The menu launches at 9:00 a.m. on September 29, 2026, bringing tender simmered beef and a richly seasoned European-style curry roux to the chain.
Check the September 29 release date and the full price range before you go — both the standard and large-rice options are listed in the facts table below. Sukiya plans to offer the menu at 1,991 stores as of September 25, although prices may vary at some locations.
The standard Beef Curry costs ¥850, or ¥900 with large rice. Beef Curry topped with Sukiya-style beef costs ¥1,130, or ¥1,180 with large rice, while Sausage Beef Curry with two sausages is also ¥1,130 for a standard serving and ¥1,180 with large rice. All prices include tax.
About Sukiya Beef Curry

The curry is made with 100% Japanese rice and tender beef short rib simmered until soft. Its European-style roux layers beef stock, slowly cooked onion, garlic, ginger, tomato, butter, apple juice, and fruit chutney, then adds turmeric, coriander, cumin, and black pepper for a fragrant finish. Diners can use the separately served Sukiya Special Hot Sauce to adjust the heat.


Highlights
- Beef Curry: ¥850 for a standard serving or ¥900 with large rice.
- Beef Curry with Sukiya-style beef: ¥1,130 for a standard serving or ¥1,180 with large rice.
- Sausage Beef Curry includes two juicy sausages and costs ¥1,130 for a standard serving or ¥1,180 with large rice.
- The roux combines beef flavor, sautéed onion, butter, fruit sweetness, and a blend of aromatic spices.
- The menu is scheduled for release at 9:00 a.m. on September 29, 2026, at 1,991 Sukiya stores as of September 25.
Menu and Availability Details
| Item | Details |
|---|---|
| Name | Sukiya Beef Curry |
| Menu / items | Beef Curry; Beef Curry with Sukiya-style beef; Sausage Beef Curry; Sukiya Special Hot Sauce |
| Release date | September 29, 2026, at 9:00 a.m. |
| Period | From September 29, 2026; end date not specified |
| Location | Sukiya stores across Japan |
| Stores | 1,991 Sukiya stores as of September 25, 2026 |
| Price | Beef Curry: ¥850 (tax included), large rice ¥900 (tax included); Beef Curry with Sukiya-style beef: ¥1,130 (tax included), large rice ¥1,180 (tax included); Sausage Beef Curry: ¥1,130 (tax included), large rice ¥1,180 (tax included) |
| Official website | Sukiya official website |
Before you buy
- When can I buy Sukiya Beef Curry?
- It goes on sale at 9:00 a.m. on September 29, 2026. The end date has not been announced.
- How much is Sukiya Beef Curry?
- The standard serving is ¥850 (tax included), while large rice costs ¥900 (tax included). Beef-topped and sausage versions range from ¥1,130 to ¥1,180 (tax included).
- Where can I get Sukiya Beef Curry?
- It is planned for 1,991 Sukiya stores across Japan as of September 25, 2026. Some locations may charge different prices.