Eyeup has introduced a new collection of soft and comforting Rilakkuma plush goods in Tokyo, available starting August 27, 2026.
The items will be first released at the “Makumaku Miracle Wonderland” event held at Matsuya Ginza, with nationwide availability planned from early September 2026.
About the Rilakkuma Plush Goods Collection
The collection includes plush keychains, belt pouches, badge plushies, embroidered drawstring bags, and a larger plush tote bag, featuring both Rilakkuma and Korilakkuma designs.


This new lineup offers a variety of plush goods made from polyester, polyurethane, nylon, and cotton materials, designed to provide a soft and soothing experience for fans of the popular Rilakkuma character.



Highlights
- First sales begin August 27, 2026, at Matsuya Ginza’s “Makumaku Miracle Wonderland” event.
- Items include plush keychains, belt pouches, badge plushies, embroidered drawstring bags, and a plush tote bag.
- Prices range from ¥1,650 to ¥5,500 (tax included).
- Nationwide release starts early September 2026.
- Available designs feature Rilakkuma and Korilakkuma.
Check price and shipping for Makumaku Miracle Wonderland Rilakkuma Plush at stores below.
Product & Availability Details
| Item | Details |
|---|---|
| Name | Rilakkuma Plush Goods Collection |
| Menu / items | Plush keychains, belt pouches, badge plushies, embroidered drawstring bags, plush tote bag |
| Period | From August 27, 2026 (Thu) at Matsuya Ginza; nationwide release from early September 2026 |
| Location | Matsuya Ginza, Tokyo, Japan |
| Stores | Makumaku Miracle Wonderland event at Matsuya Ginza; nationwide retailers |
| Price | ¥1,650, ¥1,760, ¥1,980, ¥5,500 (tax included) |
Before you buy
- When can I buy the Rilakkuma plush goods?
- They are available from August 27, 2026, at Matsuya Ginza’s “Makumaku Miracle Wonderland” event, with nationwide sales starting in early September 2026.