Starbucks Japan is celebrating its 30th anniversary by launching the STARBUCKS JIMOTO PROGRAM, starting August 5, 2026, in Aomori, Gunma, and Okinawa. This initiative offers regionally inspired beverages and products that highlight local specialties.
For travelers exploring these areas, Starbucks provides unique drinks and merchandise that reflect the local culture and environment, with prices ranging from ¥805 for beverages to ¥3,600 for specialty tumblers.
About the STARBUCKS JIMOTO PROGRAM
Since opening its first store in Ginza in 1996, Starbucks Japan has valued close ties with local communities. The STARBUCKS JIMOTO PROGRAM deepens these connections by celebrating each region’s natural beauty, culture, and heritage. It aims to support sustainable communities through collaborations with local partners, municipalities, and customers.
The program launches with three regions: Aomori, Gunma, and Okinawa, each showcasing unique local themes. In Aomori, the focus is on preserving the delicious local apples, symbolized by the “Aomori Apple Team.” Gunma highlights its rich natural environment through the “Forest Starbucks Project,” using local wood and promoting environmental awareness. Okinawa emphasizes the spirit of mutual support, or “Yuimaaru,” through art made from collected local plastic waste.
Highlights
- Aomori features the “Yadareme Apple Almond Milk Frappuccino” priced at ¥825 for takeout and ¥840 for in-store (Tall size only).
- Customize any drink or food with Aomori apple pieces for ¥108 takeout or ¥110 in-store.
- Gunma offers a 355ml “Forest Connection” tumbler made from local thinning wood for ¥3,600.
- Gunma’s “Yappari Akagiyama Strawberry Yogurt Frappuccino,” “Yappari Harunasan Kiwi Yogurt Frappuccino,” and “Yappari Myogisan Pineapple Yogurt Frappuccino” are available at ¥805 takeout and ¥820 in-store (Tall size only).
- Okinawa presents “Ma-san Brown Sugar Frozen Milk Coffee” and “Ma-san Brown Sugar Iced Milk Tea,” with prices starting at ¥628 for takeout (Tall size).
- Okinawa also introduces three hearty sandwiches including BLT and BBQ Chicken, priced between ¥776 and ¥844 for takeout.
- Unique “Yuimaaru Art” fish sculptures made from recycled local plastics will be displayed in 12 Okinawa stores, symbolizing community and environmental care.
Menu and Event Details
| Item | Details |
|---|---|
| Name | STARBUCKS JIMOTO PROGRAM |
| Menu / items | Aomori Yadareme Apple Almond Milk Frappuccino, Aomori Apple Piece Customize, Gunma Forest Connection Tumbler, Gunma Yogurt Frappuccinos (Strawberry, Kiwi, Pineapple), Okinawa Ma-san Brown Sugar Frozen Milk Coffee, Okinawa Ma-san Brown Sugar Iced Milk Tea, Okinawa Kame-Kame Sandwiches (BLT, BBQ Chicken, Jerk Chicken Wrap) |
| Location | Starbucks stores in Aomori, Gunma, and Okinawa prefectures |
| Address | All Starbucks stores in Aomori Prefecture Most Starbucks stores in Gunma Prefecture Most Starbucks stores in Okinawa Prefecture |
| Period | August 5, 2026 – ongoing |
| Price | ¥805–¥3,600 (tax included) |
| Release date | August 5, 2026 |
