Vie de France is introducing its first-ever summer lucky bag, the “Summer HAPPY BAG 2026,” available for a limited time starting July 15, 2026. This special set combines stylish summer-themed insulated bags and stainless steel tumblers with tea, sweets, and discount coupons, offering great value and convenience for summer outings.
For travelers and visitors in Japan, this limited-edition summer bag is a perfect way to enjoy the season with practical and attractive items. The insulated bags come in refreshing pink or blue colors, ideal for keeping your food and drinks cool during hot weather. Plus, the included coupons can be used at Vie de France bakery cafes nationwide, making it a smart choice for bread lovers and tea enthusiasts alike.
About the Summer HAPPY BAG 2026
Vie de France, a pioneer bakery cafe chain with over 40 years of history, is offering this exclusive summer lucky bag for the first time. Unlike traditional lucky bags that include bread, this summer edition focuses on giving customers the freedom to choose their favorite breads later by providing coupons instead. The bag includes three key items: a stylish insulated bag with a mesh pocket for cooling packs, a matching stainless steel tumbler, and a gift set featuring Japanese black tea tea bags and, in the higher-priced option, buttery madeleines. Additionally, customers who reserve the bag receive a special “Drink Size UP Pass” that lets them upgrade iced coffee or iced tea to a large size multiple times during the valid period.
Highlights
- Two price options: ¥5,500 and ¥3,300 (tax included), both including an insulated bag, tumbler, tea bags, and coupons.
- The ¥5,500 set also includes three pure butter madeleines.
- Exclusive reservation bonus: a “Drink Size UP Pass” for free size upgrades on iced coffee and iced tea.
- Coupons worth ¥5,000 or ¥3,000 can be used at Vie de France and affiliated bakery cafes nationwide until September 30, 2026.
- Reservation period runs from July 15 to July 31, 2026; pickup is from August 5 to August 11, 2026.
Product Details
| Item | Details |
|---|---|
| Name | Summer HAPPY BAG 2026 |
| Menu / items | Original insulated bag (pink or blue), original stainless steel tumbler (350ml, matching bag color), Japanese black tea tea bags (5-pack), pure butter madeleines (3 pieces, ¥5,500 set only), coupons (¥5,000 or ¥3,000 worth in ¥500 increments), reservation-only Drink Size UP Pass |
| Location | Vie de France and affiliated bakery cafes across Japan |
| Address | 6-19-6 Nishikasai, Edogawa-ku, Tokyo |
| Period | Reservation: July 15, 2026 – July 31, 2026; Pickup: August 5, 2026 – August 11, 2026 |
| Price | ¥5,500 (tax included); ¥3,300 (tax included) |
