SHOBIDO has launched the new Chiikawa Keyring Cosmetic Palette in Japan, with sales beginning on September 18, 2026.
The ¥1,980 palette is designed to be carried like a keychain, making its compact format the detail most useful for shoppers considering the new character beauty item.
The lineup includes Chiikawa, Hachiware, Usagi, and Momonga designs. Each palette contains a two-color highlight and a four-color eyeshadow section, and costs ¥1,980 (tax included).
About the Chiikawa Cosmetic Palette
Chiikawa Design
The Chiikawa version of the CW Keyring Cosmetic Palette features the character design in a compact keychain-style case. It is priced at ¥1,980 (tax included).
Chiikawa Palette Case
The Chiikawa palette is designed for everyday carrying, combining a character lid with a slide-out format. Each palette costs ¥1,980 (tax included).
Chiikawa Highlight
The second layer of the Chiikawa palette contains a two-color highlight section, priced as part of the ¥1,980 (tax included) palette.
Chiikawa Eyeshadow
The third layer of the Chiikawa Keyring Cosmetic Palette contains four eyeshadow colors. The complete palette costs ¥1,980 (tax included).
Hachiware Design
The Hachiware version adds another character option to the CW Keyring Cosmetic Palette lineup. It is available for ¥1,980 (tax included).
Hachiware Palette Case
The Hachiware palette uses the same portable slide-out case and keyring-style format, with a price of ¥1,980 (tax included).
Hachiware Highlight
The second layer of the Hachiware version contains a two-color highlight. The palette is priced at ¥1,980 (tax included).
Hachiware Eyeshadow
The third layer provides four eyeshadow colors in the Hachiware design. Each complete palette costs ¥1,980 (tax included).
Usagi Design
The Usagi version is one of four character designs in the CW Keyring Cosmetic Palette collection. It sells for ¥1,980 (tax included).
Usagi Palette Case
The Usagi palette is built in the collection’s compact slide-out case, making it easy to carry like a keychain. The price is ¥1,980 (tax included).
Usagi Highlight
The second layer of the Usagi version contains a two-color highlight, included in the ¥1,980 (tax included) palette.
Usagi Eyeshadow
The third layer of the Usagi palette contains four eyeshadow colors. Each palette is ¥1,980 (tax included).
Momonga Design
The Momonga version completes the four-character lineup of the CW Keyring Cosmetic Palette. It is priced at ¥1,980 (tax included).
Momonga Highlight
The second layer of the Momonga palette contains a two-color highlight section. The complete item costs ¥1,980 (tax included).
Momonga Eyeshadow
The third layer of the Momonga design contains four eyeshadow colors in the portable palette. The price is ¥1,980 (tax included).
Created in collaboration with the Chiikawa character series, the palette uses a three-layer slide-out case. A character-decorated lid, highlight, and eyeshadow are stacked into one compact item, while a keyring and pearl ribbon charm add a fashion-accessory feel. The color combinations are inspired by each character and intended for everyday makeup.
Highlights
- Four character designs are available: Chiikawa, Hachiware, Usagi, and Momonga.
- Each ¥1,980 (tax included) palette includes a two-color highlight and four-color eyeshadow.
- The three-layer slide-out case includes a character lid, highlight section, and eyeshadow section.
- The highlight includes character silhouettes embossed inside heart shapes.
- The palettes are sold at variety stores, discount stores, drugstores, Chiikawa Land, Chiikawa Market, and the SHOBIDO official online store.
Product & Availability
| Item | Details |
|---|---|
| Name | CW Keyring Cosmetic Palette |
| Menu / items | Chiikawa, Hachiware, Usagi, and Momonga designs; two-color highlight and four-color eyeshadow in each palette |
| Release date | September 18, 2026 |
| Location | Nationwide retail stores and online shops in Japan |
| Stores | Variety stores, discount stores, drugstores, Chiikawa Land, Chiikawa Market, and the SHOBIDO official online store |
| Price | Each palette: ¥1,980 (tax included) |
| Official website | SHOBIDO official online store |
Before you buy
- When can I buy the CW Keyring Cosmetic Palette?
- Sales begin on September 18, 2026. The release timing may vary by store.
- How much is the CW Keyring Cosmetic Palette?
- Each palette costs ¥1,980 (tax included).
- Where can I get the CW Keyring Cosmetic Palette?
- It is available at variety stores, discount stores, drugstores, Chiikawa Land, Chiikawa Market, and the SHOBIDO official online store.
