Sho-Bi has launched the Winnie the Pooh 100th Anniversary Red Shirt Friends series in Japan, available from July 28, 2026.
The collection features glittery accessories and honey-scented hand creams that stand out with their vibrant red fabric and gold glitter accents, offering a unique take on character goods.
About the Red Shirt Friends Series
To celebrate the 100th anniversary of the original Winnie the Pooh stories, Sho-Bi has released a special collection called the Red Shirt Friends series. This lineup includes hair clips, key charms, various pouches, and drawstring bags, all designed with Pooh and his friends wearing matching red shirts. The bright red fabric combined with sparkling gold glitter adds a festive and eye-catching touch to the items.
Alongside this, the brand also introduced the Dress-Up Hand Cream series featuring seven different Pooh characters dressed in red shirts. These hand creams come with soft, removable covers that can be swapped like outfits, making them both practical and fun. The creams are honey-scented and include a keychain for easy carrying, allowing users to enjoy moisturizing on the go.
Highlights
- Glitter hair clips priced at ¥770 (tax included), available in six random designs.
- Key charms at ¥2,750 (tax included) featuring Pooh characters.
- Various pouches ranging from ¥2,530 to ¥3,080 (tax included).
- Dress-Up Hand Creams at ¥1,430 (tax included), with seven random character covers and honey fragrance.
- Products available nationwide at variety stores, discount shops, drugstores, and Sho-Bi’s official online store.
Product & Availability Details
| Item | Details |
|---|---|
| Name | Winnie the Pooh 100th Anniversary Red Shirt Friends Series |
| Menu / items | Glitter Hair Clips, Key Charms, Tissue Pouches, Mini Pouches with Carabiner, Square Pouches, Drawstring Pouches, Dress-Up Hand Creams |
| Location | Available nationwide in Japan at variety stores, discount stores, drugstores, and Sho-Bi official online store |
| Address | Minato-ku, Tokyo |
| Period | From July 28, 2026 (Tuesday), staggered release |
| Price | ¥770, ¥2,750, ¥2,530, ¥3,080, ¥2,860, ¥1,430 (all tax included) |
