Chiikawa Bakery has teamed up with the Chiikawa character brand for a second-anniversary celebration in Harajuku, Tokyo. The event begins October 15, ahead of the bakery’s second anniversary on October 29, and introduces new cone-shaped character mascots, rooibos tea tins, and anniversary merchandise.
For travelers planning a cafe and shopping route around Harajuku and Omotesando, the bakery offers a character-themed stop near Omotesando. The celebration spans the main bakery, the Laforet Harajuku pop-up shop, and Chiikawa Bakery OSAKA, with the PHOTO BOOTH available only at the Laforet Harajuku location from October 6.
The cone mascots featuring Chiikawa, Hachiware, Usagi, Momonga, Kurimanju, Rakko, Shisa, and the Used Bookstore character are ¥2,310 each (tax included). Other items include a ¥2,400 rooibos tea tin, ¥4,950 long-sleeve T-shirts, a ¥6,050 knit cardigan, and a ¥1,650 bandana. Anniversary benefits begin at purchases of ¥3,300 or more, while the PHOTO BOOTH costs from ¥800.
- About Chiikawa Bakery
- Chiikawa cone mascot
- Hachiware cone mascot
- Usagi cone mascot
- Momonga cone mascot
- Kurimanju cone mascot
- Rakko cone mascot
- Shisa cone mascot
- Used Bookstore character cone mascot
- Rooibos tea tin
- Pan-na Minna beige long-sleeve T-shirt
- Menu white long-sleeve T-shirt
- Pan-na Minna beige knit cardigan
- Pan-na Minna beige bandana
- Anniversary matte can badge
- Anniversary coaster
- M-size lunch box
- PHOTO BOOTH at the Laforet Harajuku pop-up shop
- Highlights
- Menu and Event Details
About Chiikawa Bakery

Chiikawa cone mascot
The Chiikawa cone mascot is part of the anniversary merchandise lineup and costs ¥2,310 (tax included).

Hachiware cone mascot
The Hachiware cone mascot is available for ¥2,310 (tax included).

Usagi cone mascot
The Usagi cone mascot joins the anniversary collection at ¥2,310 (tax included).

Momonga cone mascot
The Momonga cone mascot costs ¥2,310 (tax included).

Kurimanju cone mascot
The Kurimanju cone mascot is priced at ¥2,310 (tax included).

Rakko cone mascot
The Rakko cone mascot is available for ¥2,310 (tax included).

Shisa cone mascot
The Shisa cone mascot costs ¥2,310 (tax included).

Used Bookstore character cone mascot
The Used Bookstore character cone mascot is part of the eight-character lineup and costs ¥2,310 (tax included).

Rooibos tea tin
The anniversary merchandise includes a rooibos tea tin priced at ¥2,400 (tax included).

Pan-na Minna beige long-sleeve T-shirt
The beige Pan-na Minna long-sleeve T-shirt is offered in M and L sizes for ¥4,950 (tax included).

Menu white long-sleeve T-shirt
The white Menu long-sleeve T-shirt is available in M and L sizes for ¥4,950 (tax included).

Pan-na Minna beige knit cardigan
The beige knit cardigan featuring the Pan-na Minna design costs ¥6,050 (tax included).

Pan-na Minna beige bandana
The beige Pan-na Minna bandana is priced at ¥1,650 (tax included).

Anniversary matte can badge
The anniversary matte can badge is the purchase benefit for customers spending at least ¥3,300 in one transaction, while supplies last.

Anniversary coaster
Customers ordering one takeaway drink receive one anniversary coaster. The regular drink-order coaster benefit is also provided.

M-size lunch box
The M-size lunch box costs ¥1,540 (tax included) and is available to customers who purchase bread at the bread counter. It is scheduled for sale from October 29.

PHOTO BOOTH at the Laforet Harajuku pop-up shop
The PHOTO BOOTH begins October 6 at the Laforet Harajuku location. Half-size prints cost ¥800 for two or ¥1,600 for four, while full-size prints cost ¥1,000 for two or ¥2,000 for four (tax included).
The anniversary lineup builds on the bakery’s character-driven setting, where Chiikawa-themed breads and original goods are presented together. Chiikawa is a manga series created by illustrator Nagano, following Chiikawa and friends including Hachiware and Usagi through cheerful, difficult, and sometimes bittersweet everyday adventures. The bakery also offers takeaway drinks, creating another way to enjoy the anniversary coaster promotion.
Highlights
- Eight cone-shaped character mascots are available at ¥2,310 each (tax included).
- The rooibos tea tin costs ¥2,400 (tax included), while each long-sleeve T-shirt costs ¥4,950 (tax included).
- Other merchandise includes a ¥6,050 knit cardigan and a ¥1,650 bandana.
- Customers spending at least ¥3,300 in one transaction at Chiikawa Bakery receive one anniversary matte can badge while supplies last.
- Each takeaway drink order comes with one anniversary coaster, in addition to the regular drink-order coaster benefit.
- The Laforet Harajuku PHOTO BOOTH offers half-size prints from ¥800 and full-size prints from ¥1,000.
Menu and Event Details
| Item | Details |
|---|---|
| Name | Chiikawa Bakery 2nd Anniversary Celebration |
| Menu / items | Cone mascots: Chiikawa, Hachiware, Usagi, Momonga, Kurimanju, Rakko, Shisa, and Used Bookstore character; rooibos tea tin; Pan-na Minna beige long-sleeve T-shirt; Menu white long-sleeve T-shirt; Pan-na Minna beige knit cardigan; Pan-na Minna beige bandana; anniversary matte can badge; anniversary coaster; M-size lunch box; PHOTO BOOTH |
| Period | October 15, 2026 onward; PHOTO BOOTH from October 6, 2026; lunch box scheduled for sale October 29, 2026 |
| Location | Harajuku and Omotesando, Tokyo; Umeda, Osaka |
| Stores | Chiikawa Bakery; Chiikawa Bakery Pop-Up Shop at Laforet Harajuku; Chiikawa Bakery OSAKA |
| Address | Chiikawa Bakery, Tokyu Plaza Omotesando Omokado 3F, 4-30-3 Jingumae, Shibuya, Tokyo Chiikawa Bakery Pop-Up Shop, Laforet Harajuku B1F, 1-11-6 Jingumae, Shibuya, Tokyo Chiikawa Bakery OSAKA, KITTE Osaka 3F, JP Tower Osaka, 3-2-2 Umeda, Kita Ward, Osaka |
| Price | Cone mascots: ¥2,310 each (tax included); rooibos tea tin: ¥2,400 (tax included); long-sleeve T-shirts: ¥4,950 each (tax included); knit cardigan: ¥6,050 (tax included); bandana: ¥1,650 (tax included); anniversary purchase benefit threshold: ¥3,300 (tax included); M-size lunch box: ¥1,540 (tax included); PHOTO BOOTH half-size, 2 prints: ¥800 (tax included), 4 prints: ¥1,600 (tax included); full-size, 2 prints: ¥1,000 (tax included), 4 prints: ¥2,000 (tax included) |
| Official website | Chiikawa Bakery official website |
Before you buy
- When can I buy the Chiikawa cone mascots?
- The anniversary merchandise goes on sale from October 15, 2026. The M-size lunch box is scheduled for sale from October 29, 2026.
- Where can I get the anniversary merchandise?
- The campaign covers Chiikawa Bakery, the Laforet Harajuku pop-up shop, and Chiikawa Bakery OSAKA. The PHOTO BOOTH is limited to the Laforet Harajuku location.
- How much is the Chiikawa Bakery PHOTO BOOTH?
- Half-size prints cost ¥800 for two or ¥1,600 for four. Full-size prints cost ¥1,000 for two or ¥2,000 for four (tax included).