Yoshinoya is offering a ¥100 discount on selected gyudon dishes across Japan during its autumn Gyudon Festival. The campaign marks 20 years since the chain’s Gyudon Revival Festival.
The festival runs at participating Yoshinoya restaurants from October 15, 2026, at 11:00 a.m. through October 21 at 3:00 p.m. Some locations may not participate or may use different prices, and delivery orders are excluded.
Eligible items include gyudon, gyudon bento, beef plates, family packs, topped gyudon, and gyudon with abura soba. Each type and size is ¥100 off the regular tax-included price. Customers who dine in during the campaign can also receive two ¥50-off coupons for the seasonal Beef Sukiyaki Hotpot Set and one 10%-off takeout coupon.
About the Yoshinoya Gyudon Festival
Festival Coupon Set
During the Yoshinoya Autumn Gyudon Festival, participating diners can receive two ¥50-off coupons for the Beef Sukiyaki Hotpot Set and one 10%-off takeout coupon. Distribution runs from October 15 at 11:00 a.m. through October 21 at 3:00 p.m., while supplies last.
Yoshinoya has served gyudon as its signature dish since its founding in 1899. The campaign looks back to September 18, 2006, when the chain held a one-day Gyudon Revival Festival to celebrate the return of gyudon sales. The autumn promotion combines that anniversary with the chain’s seasonal focus on its best-known beef bowl.
Highlights
- Save ¥100 (tax included) on eligible gyudon dishes, at every size and type where available.
- Eligible menu items include gyudon, gyudon bento, beef plates, beef plate family packs, topped gyudon, and gyudon with abura soba.
- Receive two ¥50-off coupons for the Beef Sukiyaki Hotpot Set during the coupon distribution period.
- Receive one 10%-off coupon for takeout orders.
- The Beef Sukiyaki Hotpot Set goes on sale nationwide at participating Yoshinoya restaurants from October 23 at 11:00 a.m.
Menu and Event Details
| Item | Details |
|---|---|
| Name | Yoshinoya Autumn Gyudon Festival |
| Menu / items | Gyudon; gyudon bento; beef plate; beef plate family pack; topped gyudon; gyudon and abura soba set; Beef Sukiyaki Hotpot Set |
| Period | October 15, 2026 (Thu), 11:00 a.m. – October 21, 2026 (Wed), 3:00 p.m. |
| Release date | Beef Sukiyaki Hotpot Set: October 23, 2026 (Fri), 11:00 a.m. |
| Location | Participating Yoshinoya restaurants across Japan |
| Stores | Yoshinoya restaurants nationwide; some locations may not participate or may have different prices |
| Price | ¥100 off eligible items from the regular tax-included price; two ¥50-off coupons for the Beef Sukiyaki Hotpot Set; one 10%-off takeout coupon |
| Official website | Yoshinoya Gyudon Festival |
Before you buy
- When can I get the ¥100 Yoshinoya gyudon discount?
- The discount is available from October 15, 2026, at 11:00 a.m. through October 21 at 3:00 p.m. at participating Yoshinoya restaurants.
- Which Yoshinoya menu items receive the discount?
- Gyudon, gyudon bento, beef plates, family packs, topped gyudon, and gyudon with abura soba are included, with each type and size discounted by ¥100 from its regular tax-included price. Delivery orders are not included.
- How much are the festival coupons worth?
- The coupon set includes two ¥50-off coupons for the Beef Sukiyaki Hotpot Set and one 10%-off takeout coupon. Coupons are distributed while supplies last.
